General business · Salesforce
Salesforce Sales Cloud
The most extensible CRM platform, with industry builds for lending, legal and wealth.
Advisor notes
Good fit: Mid-market and enterprise teams with an admin and a custom process. Typical team: 10+ users.
Look elsewhere if: Small teams without an admin: Core edition starts at $195 a user.
Strengths
- Largest app ecosystem (AppExchange)
- Industry builds exist for lending, legal and wealth
Watch-outs
- Steep jump from $100 Pro Suite to $195 Core
- High admin burden
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Pricing
Source: Salesforce, checked Oct 14, 2026. Published
Starter Suite$25 /user/mo
Pro Suite$100 /user/mo
Core$195 /user/mo
Advanced$395 /user/mo
Max$550 /user/mo
Costs beyond the sticker price
- Agentforce for Sales add-on from $125 per user
- Annual contracts
First-year cost on the entry plan
| Team | First year |
|---|---|
| 1 user | $300 |
| 5 users | $1,500 |
| 10 users | $3,000 |
| 25 users | $7,500 |
Questions to ask Salesforce
- What does the next tier cost, and when would we need it?
- Are onboarding fees required?
- Which integrations are included vs paid?
CRM advice for b2b sales teams
Related terms
Custom objectTerritory managementOnboarding feeAnnual billingPaid add-onSandboxImplementation partnerSimilar CRMs
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